Email Marketing

Deciding on Goals and Choosing the Right Platform

Before getting started with email marketing, it would be wise to establish your goals first. Decisions on platforms, content, and calendar become a lot easier. 

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Setting Up Your Goals

It shouldn’t come as a surprise that people are most likely to open personal emails, so creating an immediate connection with your subscribers is critical. Deciding on the "why" behind your email program is the first step. Are you looking to sell, inform, educate, or inspire?

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Content Creation

content calendar

Email Calendar

email platforms

Email Platforms

landing page

Landing Pages

email results

Measuring Results